Posted April 25, 2017
|What Is The Driving Force For Your Organization?
For most organizations out there, I hope that answer has to do with satisfying and retaining Customers. After all, what business do you have without Customers? Most likely, that answer would not be revenue.
But for many organizations, the importance of the Customer gets forgotten. Instead, the focus gets shifted to a process or to becoming more efficient. All too often, the true driving force, your Customer, and their needs and wants, gets forgotten in the workload. The best way we have found at The DiJulius Group to keep our client's focus on the Customer is through creating a Day in the Life of a Customer video. The Day in the Life of a Customer video helps make employees truly understand the plight of what their Customers are going through and helps your Customer facing employees have more empathy and compassion.